Profile
Liaoning Fenglian Enterprise Development Co., LTD is the main business entity under the Fenglian Group. The Company was incorporated in 2003, as a result of a Merger event among several top Auto-Part Distributors in North China. At its inception, Fenglian already placed itself at the leading position in the Auto-Part distribution industry in China with more than 60 years’ accumulative business experience from its three founders, a whole team of talents and professionals, as well as an established distribution system and network.

Since founded, Fenglian’s core business has been distribution of TOYOTA and HONDA Genuine Parts, Motor Oil, and other automobile related products. With only several years’ development, Fenglian has built up great brand value in reliability, convenience, professional service and availability. Supported by a seasoned ERP system, Fenglian is now serving a distribution network with more than 6,000 business customers (including around 150 Tier 2 distributors) and countless end users all over the Great China Area.

Mission Statement
Fenglian is a professional distributor of Auto-Parts and other automobile related products in the Great China Area. Fenglian’s mission is to connect worldwide automobile products with customers through its efficient distribution system. Fenglian visions itself as the leading distribution company in the automobile consumers market.

History
- 1980’s Fenglian’s three founders, in their teenage, started their Auto-Part distribution companies respectively.
- 1990’s The three companies became leading companies in the Auto-Part distribution industry in North China.
- Mar. 2003 Fenglian’s Board of Directors was set up by its three founders.
- May 2003 Liaoning Fenglian Enterprise Development Co., LTD was founded. It merged the three founders’ companies and became one of the largest companies in Chinese Auto-Part distribution industry with visible advantages.
- Oct. 2003 Fenglian became authorized distributor of Toyota Genuine Parts.
- Oct. 2006 Fenglian set up its R&D department and started to develop its own ERP system to best utilize the company’s resources and to improve operation efficiency to the most extent.
- Oct. 2007 Fenglian became the first company in Auto-Part Distribution Industry to launch its own ERP system in China.
- Aug. 2009 Fenglian launched the multi-version of its ERP system which is specialized in Auto-Part distribution system management. After two years’ test and improvement, the ERP system has matured. The company is now well prepared for business expansion.